Holden History

holden timeline

From the beginning...

1850 James Alexander Holden departs England for South Australia via America
1852 J.A. Holden arrives in South Australia
1855 First horse-drawn trams seen in Adelaide
1856 J.A. Holden sets up J.A Holden & Co, a saddlery business in Adelaide
1860 Moves to new premises on the corner of Rundle and King William streets
1865 Moves to Grawler Place
1872 New partnership formed - Holden & Birks
1875 Holden & Birks dissolved and J.A. Holden & Co. re-established
1878 Move to larger premises in Grenfell Street
1878 New branch of business started - the repair and renovation of coaches
1879 J.A. Holden takes 20 year old son Henry into the business and changes the name to J.A. Holden & Son
1885 Henry Frost becomes a partner, changes the name to Holden & Frost
1887 J.A Holden dies, aged 52. Henry becomes senior partner
1896 Holden & Frost becomes major supplier of harness and saddlery under government wartime contracts (Boer War)
1908 Holden & Frost engages in minor repairs to car upholstery and manufacturing hoods and side curtains
1908 General Motors Company (GM) organised, incorporating the Buick Company, Oldsmobile, Oakland and Cadillac
1910 Mr F.R. Stevenson hired by Holden & Frost to start a motor trimming department, marketed as 'Holdfast Trimmings'
1913 Holden & Frost begins production of complete motorcycle sidecar bodies
1914 The GM Export Company first resident field representative, E.S. Pendleton, is sent to Sydney
1917 Wartime trade restrictions lead to Holden & Frost commencing large scale production of car bodies
1917 Holden Motor Body Builders (HMBB) is set up as a division of Holden
1917 Buys out F.T. Hack Ltd to increase production facilities
1917 Builds first two bodies - both open tourers
1919 H.J Holden incorporates a new company - Holden's Motor Body Builders Ltd (HMBB)
1923 J.D Mooney and E.C Riley of GM Export Company meet with HMBB to arrange for Holden to supply GM with bodies
1923 Construction of a plant on 22 acres at Woodville, SA commences in November
1924 HMBB now sole body suppliers for GM. Continues production for other car makers at original King William Street premises. Combined output of 65 body styles and 22 150 units - above half of all Australian production
1924 Production commences at Holden's new Woodville plant in July
1925 Holden & Frost Sold
1926 GM establishes operations in Australia with the formation of General Motors (Australia) Pty Ltd, with headquarters in Collins Street, Melbourne
1926 GM established assembly plants in City Road - Melbourne, Marrickville - Sydney, Newstead - Brisbane, Birkenhead - Adelaide and Cottesloe Beach - Perth
1928 The first 'Lion and Stone' symbol representing the legend of mans invention of the wheel, is designed in plaster by sculptor George Raynor Hof
1930 Worldwide depression hits Australia - and Holden's which has just completed a major expansion, is caught off guard.
1931 Holden's is closed for most of the year, producing just 1651 bodies, a drop of over 95% from over 38000 five years before
1931 GM purchases HMBB for just £1 111 800. GM (Aust) and HMBB merge to form General Motors Holden's Limited (GM-H) with Sir Edward Holden as its first chairman
1932 Australian car sales drop from 1928 peak of 88 815 to 14 000. Holden sales drop 90%
1934 Laurence J Hartnett takes up his duties in Australia as Managing Director of GM-H
1935 GM-H produces its 'All-Enclosed Coupe' for Oldsmobile, Pontiac and Chevrolet chassis. Dubbed the 'Sloper', this uniquely Australian design is the forerunner to the hatchback
1935 Builds first all steel bodies (Plymouth chassis)
1936 GM-H sets up new headquarters and a new assembly plant on 20 hectares of land at Fishermans Bend, Melbourne
1938 Holden's installs a '1000 ton' press for the 'all steel' body era
1940 New Pagewood assembly plant opens
1940 All Holden's factories in wartime production of aeroplane frames, bomb cases, machine guns, armoured cars, troop carriers and boats
1942 GM-H mass produces internal combustion engines - Gypsy Major (aero), Gray Marine (naval), 4 - cylinder radial (torpedo)
1943 Military contracts wind down
1943 GM-H revives plans to build an Australian car and begins the first prototype, the 'Project 2000'
1944 GM-H responds to Federal Government request for submissions from companies interested in producing an Australian car, and undertakes to carry out the project without subsidy or tariff assistance. Funds are to be raised in Australia
1945 Local 'Project 2000' becomes 'Project 2200' as design work on Australian car commences in the US
1946 Holden engineers and designers join a GM team in Detroit. The project transfers to Fishermens Bend headquarters late in the year
1946 Preparations for manufacture include the expansion of existing operations, addition of facilities to manufacture motors, transmissions, axles, sheet metal stampings and chassis components
1947 Testing of three hand built US and two Australian prototypes is undertaken on rough local roads and some components are extensively modified
1947 Names for the new car are sort - ANZAC and GMH considered
1948 First production schedule takes place on April 5 and a secret 10 car final test run is conducted later in the month
1948 The name HOLDEN is decided on
1948 26,000 employees and family members preview the new model at 'open house' gatherings at GM-H plants nationwide
1948 1200 official guests, including Prime Minister Ben Chifley, attend the launch of the 48-215 Holden at Fishermens Bend on 29th November. Initial production capacity averages 10 vehicles per day
1948 300 Australian companies are contracted to supply components, materials and services
1949 Unexpectedly high demand for 'Australia's Own Car' far exceeds supply. The Holden is advertised as 'worth waiting for' and efforts are made to achieve annual production of 20 000 units
1950 New vehicle registrations in Australia total 206,087 - almost 70% up on the previous year. Total sales of GM-H products exceed the 1949 total by 60%
1950 The number of Holden employees Australia-wide exceeds 10,000
1951 Production rates reach 100 units a day. Total 48-215 production passes 50,000
1951 The first Holden 'Coupe Utility' is launched
1951 PVC interior trims are introduced
1952 On Holdens fourth birthday, GM-H announces an £11 million expansion program designed to raise output to 200 units a day. Melbourne, Sydney and Adelaide plants to be enlarged and modernised
1953 The famous FJ Holden is launched in September. The extended model range now includes a Special Sedan, Standard Sedan, Business Sedan and Utility. The Panel Van arrives in December
1953 Based on record sales, GM-H makes the largest profit in its history and creates 1700 new jobs
1954 Exports of Holden to New Zealand begin in November
1954 One in every three vehicles on Australian roads is a GM-H product
1954 Seven GM-H plants employ 13,822 people
1955 Market leader GM-H reports that its 27% market share did not reflect true demand as availability was limited by production facilities
1955 2152 acres of land are selected at Lang Lang, Victoria, and plans to construct a 'modern and completely equipped proving ground' - Australia's first - commence
1956 In January, the 250 000th Holden, an FJ, is built and the tubeless tyre is introduced
1956 The new Dandenong body and assembly plant opens
1956 The first entirely new Holden since the 48-215, the FE, is launched following four years of development and a £4 million investment
1956 Holdens are shipped to Thailand, Malaya and North Borneo
1957 The first Holden station wagon, based on the FE sedan, is produced in March
1957 4500 Holdens are exported to seventeen markets, including Hong Kong, Sudan and East Africa
1957 The Lang Lang proving ground commences operation
1957 The one millionth car body is produced at the Woodville plant
1958 The FC Holden is launched in May
1958 Holden passenger cars account for 47.4% of total registration. The Holden Ute records 49.6% of the light commercial market
1958 The total number of Holdens produced exceeds 500,000
1958 Employees reach 18,699 - an increase of over 10,000 in 10 years
1959 Assembly of CKD (Complete Knocked Down) Holden Ute commences in Indonesia and South Africa
1960 The FB Holden is launched in January
1960 Left-hand drive production for export market begins, the first shipment to Hawaii follows
1960 The Elizabeth hardware plant opens
1961 The EK Holden is launched in May
1962 A new body assembly plant opens at Elizabeth, a new engine plant at Fishermens Bend nears completion
1962 The EJ Holden is launched in July
1962 When the millionth Holden is completed on 25th October, it is estimated that if these cars were placed bumper to bumper they would stretch from Geraldton, WA to Townsville, QLD. The 1,000,000th Holden is a Euroa Gold EJ Premier sedan
1963 The new 6-cylinder engine plant and foundry commences operation at Fishermens Bend. Capacity is 700 engines per day
1963 The EH Holden is introduced, GM-H's best selling Holden to date
1963 GM-H retains sales leadership for twelfth successive year, sets new sales records
1964 Employee total reaches 23,914
1964 A new technological centre opens at Fishermens Bend, housing over 900 designers, engineers, draftsmen, modellers, technicians and tradesmen
1965 The radical new wide body HD model is introduced
1965 Holden retains long-term sales leadership record, outselling its nearest competitor by more than 3:1. One out of every three cars on Australian roads is a Holden
1965 Exports increase by 41 per cent to total 19,368 units
1965 The 1,500,000 Holden is produced. Australian content exceeds 95 per cent
1965 601 Holden dealerships nationwide employ over 20 000 people
1966 The HR Holden is launched in April
1966 GM-H is the first Australian manufacturer to fit seatbelts on all models
1966 Vehicle assembly at the new Acacia Ridge, QLD plant commences
1967 GM-H improves its market position with the launch of the first small Holden, the Torana. It takes its name from an Aboriginal word meaning 'to fly' which is based on the Vauxhall Viva
1967 The 100,000th export Holden is produced
1968 The HK Kingswood introduced, along with the Holden Monaro and Brougham
1968 More than 4000 Australian companies are supplying Holden with components, materials and services
1969 The HT Holden launched in May
1969 Australia's first automotive safety design test centre opens at the Lang Lang proving ground
1969 The first Australian made V8, developed at the cost of $22.5 million at its new Fishermens Bend plant, is exhibited in the advanced, mid-engined Holden Hurricane experimental car and introduced with the HT range
1969 The 2,000,000th Holden, a HK Brougham, is produced
1969 GM-H employs almost 26 000 people at ten locations worldwide
1970 The HG Holden launched in July
1970 Total annual Holden sales exceed 200 000
1970 The GTR-X fibreglass-bodied Torana concept model is exhibited to gauge public reaction
1970 A $16.5 million Tri-Matic transmission plant, Holden's first, opens at Woodville, SA
1971 The 18 model HQ range is introduced in July, following the most ambitious product development program undertaken by GM-H since the first Holden
1971 Holden's first luxury long-wheelbase derivative, the Statesman, is launched
1971 The first car-based Holden cab/chassis light truck, the 'one tonner' is launched
1972 The LJ Torana is launched
1973 Holden celebrates the 25th anniversary of manufacture in Australia
1973 A record year for Holden, with 41 000 vehicles exported. Seven overseas plants also assemble Holden vehicles from Australian-manufactured components
1974 The three millionth Holden is produced
1974 The HJ Holden is launched in October
1974 Launch of the all Australian LH Torana range, one of the few cars ever offered with a choice of 4-, 6- or 8-cylinder engines
1975 The Holden Gemini TX is launched, a version of GM-H's first world car. Soon becomes Australia's most popular small 4-cylinder car and 43,099 TX models are built.
1975 GM-H Pty Ltd becomes General Motors-Holden's Ltd
1976 General Motors celebrates 50 years in Australia
1976 The HX Holden is launched in July
1977 The HZ Holden is launched in October
1977 Holden introduces Radial Tuned Suspension (RTS) to Torana and full sized Holden models
1978 Holden celebrates its 25th straight year of overall market leadership
1978 A major change in direction with launch of the VB Commodore in October
1979 Holden announces a $300 million expansion plan, which includes a new engine plant at Fishermens Bend
1980 WB versions of the Statesman deVille, Caprice and Holden's car based commercial vehicles are launched
1980 The VC Commodore is introduced in March
1980 The Isuzu-sourced Holden Rodeo light commercial range goes on sale
1980 VC Commodore wins Bathurst
1981 The four millionth Holden, a VC Commodore, is produced. It is driven off the line by Sir Laurence Hartnett, acknowledged as the father of the Holden car project
1981 The Isuzu sourced Jackaroo, Holden's first 4WD passenger vehicle, is announced
1981 The VH Commodore is launched in September
1981 Holden's new engine plant is commissioned and begins production of Family Two 4-clinder engines. Exports of these begin with a shipment to England
1982 Holden's version of GM's international 'J-Car', the Camira JB sedan, is released. It is the first front-wheel drive car produced by Holden, powered by the Family Two 4-cylinder engine
1982 The Holden Shuttle, Holden's entry into the forward control van market, is unveiled
1982 VH Commodore wins Bathurst
1983 Engine plant production reaches 1000 units a day
1983 VH Commodore wins Bathurst
1984 The VK Commodore is launched in February, with some new model names - Executive, Berlina and Calais
1984 Production of Statesman models and car based light commercials discontinued
1984 VK Commodore wins Bathurst
1985 The Suzuki based Barina Hatchback, 4WD Drover and Scurry delivery van are released
1985 A single point tool body assembly shuttle is introduced at the Elizabeth manufacturing facility
1986 The VL Commodore is launched in February
1986 Holden is restructured into two companies: Holden's Motor Company (HMC) and Holden's Engine Components Company (HEC)
1986 VK Commodore wins Bathurst
1987 A completely new Astra model, powered by the Family Two 1.8 litre engine, joins the Holden range, the result of a joint venture with Nissan
1987 Holden contributes to the GM Sunraycer's victory in the first cross continental solar race, run from Darwin to Adelaide
1987 VL Commodore wins Bathurst
1988 Agreements are signed to create United Australian Automotive Industries Ltd (UAAI), the controlling company for a Holden - Toyota joint venture. The GM arm of the new company is to be known as General Motors-Holden's Automotive Ltd (GMHA)
1988 The VN Commodore is launched in August
1988 The MF Barina is released with a completely new 'aero' body
1988 Formation of Holden Special Vehicles (HSV)
1988 The 1 millionth Family Two engine is exported
1989 The VN Commodore range wins major car of the year awards
1989 Holden Commodore is Australia's best selling car for 1989
1989 GM and Isuzu form joint venture company Isuzu-General Motors Australia Ltd to manufacture and market commercial vehicles
1990 Holden rejoins the long-wheelbase field with the introduction of the new Statesman and Caprice luxury models. They feature the first independent rear suspension (IRS) fitted to a locally designed and built mass produced car
1990 The Holden Ute returns (Model code VG, known as the VN Ute)
1990 The five millionth Holden is produced, more then twice as many as any other Australian built car
1990 VL Commodore wins Bathurst
1991 Total export revenue tops $AU1.9 billion
1991 The VP Commodore is launched in October
1992 Anti-lock brakes (ABS) become available on IRS-equipped Commodore and Calais sedans
1993 The VR Commodore is launched in July, after an investment of $AU100 million in plant and equipment
1993 First Australian maker to fit a driver airbag system
1993 VP Commodore wins Bathurst
1994 $AU150 million, state-of-the-art paint facility opens at Elizabeth
1994 Production of Holden's two millionth export engine
1994 The Holden V8 celebrates its 25th anniversary. Over 450 000 have been built
1994 The VR Commodore tops the passenger car market. Holden production is up 25 percent on 1993, sales grow by 19.5 percent
1995 VS Commodore launched with 3800 ECOTEC engine, million dollar technology investment, and the first application by and Australian manufacturer of driver and passenger airbags
1995 The Elizabeth manufacturing facility produces 107,000 vehicles in one year, setting a new annual production record
1995 VR Commodore wins Bathurst
1996 The all new Astra TR is launched in August
1996 The Supercharged 3.8L V6 is made as an option on Calais, Statesman and Caprice
1997 The release of the Vectra JR, replacing the Toyota sourced Apollo (Camry)
1997 The VT Commodore is launched in September
1996 VR Commodore wins Bathurst
1997 First Australian manufacturer to fit Independent Rear Suspension (IRS) as standard on all family sized models
1997 Barina Cabrio - first Holden convertible - is launched in October
1997 VS Commodore wins Bathurst
1998 General Motors Holdens changes name to Holden Ltd
1998 CK Suburban released in February. Large 4WD added to line up, sourced from GM (USA)
1998 Vectra Wagon released with the Vectra JS in July
1998 2-door Commodore Coupe unveiled at the Sydney Motorshow for the 50th anniversary of Holden
1999 Gen III 5.7L V8 replaces Australian V8, sourced from Chevrolet
1999 VT Commodore is sold in the Middle East, rebadged as a Chevrolet Lumina
1999 VT Commodore wins Bathurst
2000 WH Statesman and Caprice are launched in Australia
2000 WH Caprice is sold in the Middle East, rebadged as a Chevrolet Caprice
2000 VU Ute is introduced
2000 Holden plans new $500 million plant, possibly in Victoria
2000 ECOmmodore, an electric hybrid, is unveiled
2000 VT Commodore wins Bathurst
2001 XC Barina introduced
2001 TT Zafira introduced
2001 V2 (VX) Monaro introduced
2001 VX Commodore wins Bathurst
2002 GM purchases Daewoo
2002 Holden announces record profits of $AU823 million over 4 years
2002 YG Cruze introduced
2002 VY Commodore unveiled
2002 VX Commodore wins Bathurst
2003 New RA Rodeo released in March. Offers 56 different models
2003 Due to the collapse of Tom Walkinshaw Racing (TWR) in Europe, Holden buys TWR Australia, taking direct control of the Holden Racing Team (HRT) and others
2003 WK Statesman⁄Caprice launched
2003 VY Commodore wins Bathurst
2004 VZ Commodore and Monaro and WL Statesman⁄Caprice launched
2004 VY Commodore wins Bathurst
2005 Viva model name reintroduced
2005 VZ Commodore wins Bathurst
2006 VE Commodore and WM Statesman⁄Caprice launched
2007 Opel-based Vectra replaced by Daewoo-based Epica
2007 VE Commodore Ute
2008 2-door Commodore Coupe60 shown at Melbourne Motor Show for 60th anniversary of Holden

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